Tuesday, September 27, 2005

Equine Direct News

Equine Direct® continues to be innovative in our approach to providing customers with more quality horse supplement products and updated services. Our newly redesigned horse supplements web site has been made more user friendly with concise nutritional information on our horse supplement products, suggestions on related products, and easy ordering for quick one-stop shopping.

Please register free, on-line if you are not already a member of Equine Direct and begin receiving horse supplement nutritional news, new equine supplement product information and promotions & sales that we run on selected products. You may also want to refer a friend to Equine Direct which can be done with the click of a button, located on our home page. Equine Direct does not share our customer list with anyone else, so you will not be inundated with numerous emails!

Direct Complete continues to be the number one choice of all our horse supplements! This summer we were pleased to announce the Direct Complete HA with hyaluronic acid. This supplement product is also a 4-in-1 product that provides all of the same benefits of the Direct Complete but with 100mg. of Hyaluronic acid added to its daily serving. It continues to support joint health, hoof development, a healthy coat and a probiotic for better digestion. Please watch for our new ad in "Eventing USA" a national publication of the United States Eventing Association for special promotions on this product.

At Equine Direct we put a lot of thought into our horse supplements packaging. Our 10 lb. hinged pails makes it easier for customers to keep the integrity of their product safe from flies and the outside elements, with the zipper lock hinged lids. However, we have had numerous comments about the amount of plastic pails that customers collect over time when using supplements. To address this concern, we now have horse supplements available in our 10lb. heat sealed foil pouches that customer can use alone (they are re-sealable) or use to fill existing pails for a small cost savings to our customers. This is one step in developing more eco-friendly packaging for our environment.

Please browse our new site, to find the products that will keep your horse looking and feeling its best!

Monday, September 26, 2005

New horse supplement sizes

Equine Direct is pleased to announce its new 10 lb. tamper evident, heat sealed stand-up pouches. These are available in our Direct Complete, Direct Flex and Direct Complete HA. These poly lined pouches are recloseable and can be used alone or as re-fills for our 10 lb pails.

Equine Direct was looking for way to package our products in a more eco-friendly way, for those customers who had to many empty pails, or for those who want to take up less space in Americas landfills.

Monday, September 12, 2005

Equine Direct gets face lift

Equine Direct upgraded its ordering system and layout. The site is now easier to navigate and the ordering process is much easier.